HYPEBEAST Magazine’s “The Artisanal Issue” focuses on the concept of quality and all that it encompasses. Behind all well-made products are passionate individuals, devoted to their craft and determined to improve and progress. For HYPEBEAST’s fourteenth issue they speak to a handpicked group of individuals they believe to be dedicated to their trade and the product they release to the world. They kick things off with John Mayer as the face of this issue. Unbeknownst to some, John is a collector of “artisanal” products including vintage guitars, luxury watches and of course, visvim clothing.