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Nike Air Huarache “Gym Blue”

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One of the hottest kicks to drop this summer in my opinion gets another new colorway. A “Gym Blue” makeup is far from a team take, mixing contrasting shades of blue on surfaces of the tumbled, rubber, mesh and neoprene variety. A chunky white midsole and timely mango accents splash up on this azul installment of the Nike Air Huarache, available now at select Nike accounts.
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Nike KD 7 “Easy Money”

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Kevin Durant has re-upped with Nike, keeping the flow of new Nike KD 7 colorways consistent. Continuing the story of KD’s fascination with everything weather as a kid, the Nike KD 7 “Easy Money” pays tribute to Ben Franklin and his famous stormy kite experiment in June 1752 with lightning that proved that it really was a stream of electricity. Finding an alternative angle to represent the weather-graphic, this style code embodies the $100 bill that Benjamin famously stands on, tying it into Durant’s “Easy Money Sniper” nickname. Light brown on the forefoot fuses with mystic green on the Foamposite heel section, finished off with bright detailing and a gum bottom. Strike a pair of Benjamin-inspired KD 7s when they release on September 10th. Continue reading

Nike LeBron 11 “Maison LeBron”

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The upcoming Nike “Maison LeBron” Collection celebrates King James’ connection to the fashion industry, as well as his trendsetting sense of style. One of the three pairs included in the pack is the original Nike LeBron 11 silhouette, as seen here. This “Metallic Luster” rendition of the edgy model features a gradient fade from volt to silver, detailed with a wavy pattern across the entire upper. Finished off with a special lace lock and ice blue outsole, these LBJ 11s are a definite eye-catcher. Get a detailed look at the high-fashion design below from Foot Patrol, and strut a pair when they release with the entire “Maison” collection on August 23rd. Continue reading

Nike Summer 2014 Brazil Pack

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With all eyes on Brazil, Nike has released the Brazil pack featuring two separate designs each inspired by the country’s biggest cities. Outfitted in a textured jacquard, each pack will include three distinct styles. The colorful Rio pack features bright and natural colors that recall the wildlife found in the city by the sea, and includes the Lunar Force 1 Mid, Air Max 97, and Zoom Tiempo Mid 94 silhouettes. Inspired by Sao Paulo’s cobblestone sidewalks, the monochromatic grey and white design also arrives on the Lunar Force 1 Mid and Tiempo Mid 94, as well as the Zoom Blazer Hi. Continue reading

Nike LeBron 11 EXT QS “Kings Crown”

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Nike presents the LeBron 11 EXT in a new limited edition premium version, boldly entitled “Kings Crown.” Featuring a full black nubuck upper with embossed details, metallic Armorposite overlays and an icy outer sole certainly make this basketball shoe stand out of the crowd and bring it right into the fashion arena. Look out for a release of the Nike LeBron 11 EXT QS “Kings Crown” soon at select retailers. Continue reading

Nike Air Tech Challenge Hybrid “Chilling Red”

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Perfect for the summer ahead, Nike has released the Air Tech Challenge Hybrid in a new chilling red colorway. The sneaker is celebrating a strong comeback this season and has been seen in numerous tournament-specific colorways already. These tonal chilling red and black ones look fantastic, especially with the contrasting outer sole, as well as the signature Air Tech Challenge details on the side panels and tongue tag. Priced at $130 USD, you can get them now from Packer Shoes.
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Video: Take a Look Inside Nike’s NikeLab

Coinciding with the launch of the Free Mercurial Superfly HTM, Nike introduces a new consumer destination dubbed NikeLab. The concept aims to bridge the gap between spaces and e-commerce, transforming the retail landscape. The new destination will provide consumers with unique expressions of Nike’s leading innovations within an experience that merges physical retail, online commerce and digital engagement. Nike.com/NikeLab will also extend consumer engagement globally through Twitter and Instagram, and via We Chat in China. Limited editions of the brand’s latest performance and sport-style innovations will sit alongside unique capsule collections from various creative partners such as UNDERCOVER designer Jun Takahashi. Look for the first NikeLab locations to open on June 12 in New York, Paris, Milan, Shanghai and Hong Kong.

Nike LeBron 11 “South Beach”

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The latest in the Nike LeBron collection gets the “South Beach” treatment. The LeBron 11 returns in the iconic pink and teal colors that remind of the Miami neighborhood. First seen on the LeBron 8 in 2010, the colorway has become somewhat of a classic for the LeBron franchise. The The LeBron 11 “South Beach” will release in limited numbers at select retailers on June 21.

Nike Summer 2014 Sunset Pack

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Here’s a detailed look at the soon to release Nike Sunset Pack. Bringing summer vibes to your shoes, Nike presents a five shoe pack with a strong color palette. Included in the pack are the Nike Air Max 1, Nike Air Max 90, Nike Roshe Run, Nike Roshe Run Slip-On and the Nike Free OG. The full pack will release at select retailers, including atmos, starting May 30. Continue reading

Nike Sportswear “Gold Trophy” Pack

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Many brands have been using the upcoming 2014 FIFA World Cup as the foundations of inspiration for new designs. With Nike responsible for so many teams’ football kits, it’s unsurprising some of their other sportswear departments have been inspired by the event, too. The new “Gold Trophy” pack offers no less than six different styles, all featuring white and gold uppers. The pack includes an Air Max 90 Jacquard, Air Max 1 Premium, Tiempo Mid, Tiempo ’94, along with a Lunar Tiempo and a Roshe Run Hyperfuse. The pack has already launched, with the sneakers available from select stockists such as Hype DC. Continue reading

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